PPC
PPC
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get what you pay for and more

Successfully making the search engines work for your business requires a two-pronged approach. One prong is improving your organic (unpaid) rankings through SEO. The other prong is improving your paid placement on the page through SEM and pay-per-click (PPC) advertising. While it’s true that working on one of these is better than nothing, for the best results, you have to do both.

Let Select Digital work on both prongs for you. Our SEM team members bring over a decade of experience in PPC advertising to help your business. We know the strategies to catapult your advertisements to the top of the rankings, turning high visibility into proven conversions.
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what sets us apart

We Get to Know Your Site
After your initial consultation, our SEM team will review your site to help build a comprehensive campaign. This website analysis will also ensure we are able to send users to pages that relate to their search and increase the potential to yield new customers. 

In other words, we start with the foundation you’ve already built and show off your website to your best advantage.
We Use Cohesive Strategies
In a collaborative effort with SEO, we continually optimize your website’s pages to support the PPC campaign’s keywords and ads. This allows for a higher quality campaign, which results in increased lead potential at a lower cost to you. Working together, we build your visibility and improve your ROI.
We Track Your Success
With multiple tracking methods at our disposal, we prove the value of our strategies and provide invaluable data for ongoing optimization. No matter the size or complexity of the campaign, we can relay areas of success and identify new opportunities by expanding on effective strategies.
what you’ll receive
As a custom-level SEM customer, you can expect the best from the Select Digital team. Here’s what you can expect from your SEM package:

• A monthly spend level of $1,000-$7,500+
• Ads on Google and Bing
• A specific tracking phone number and URL so you can see which conversions are coming from your SEM campaign
• An optional conversion page just for your SEM campaign
• An initial strategy call to set the tone of your campaign and monthly or weekly calls to keep you up to date
• Real-time dashboard reporting
• Regular email reporting
• A dedicated SEM strategist for your campaign
• Synergy with your SEO, web design, reputation management, SMM, and other services

Claiming prime, paid real estate on the search engine results page is a great start to your digital marketing campaign, but it’s only a start. To make sure you get the best results for your marketing efforts, it pays to work with a select team that understands your business and can help it to grow. Put your business on the path to success, and contact Select Digital today.
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